Berryfield is a creative development and marketing program management firm. Since 1993 Berryfield has designed and performed strategic programs for organizations of all types with diversification in product, service, and mission.
Berryfield’s flagship product,
Valley Business FRONT is a
monthly news resource serving
the Roanoke and New River Valley. Our commitment to the progress and quality of life in this part of Virginia is paramount.
www.vbFRONT.com
Staff Introductions |
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Five reasons you
wouldn’t hire Berryfield.
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eliminate what you don’t want from an agency,
eventually the right one will shoot up in front of you |
Our industry is unique.
It’s not. If you believe your business requires a special kind
of marketing—you’re right. If you think your market responds
differently than others—you need to find another agency
that agrees with you. Or at least pretends to.
We research and test to make an informed decision.
Ah, strategy. No one loves strategy better than us.
For some, the tendancy is to go overboard. We believe in
instinct. Execution. Installing a strategy that works with
your marketing all along—not just beforehand.
We want a large, multi-disciplined agency.
Good luck. Even the largest firms are subcontracting their
specialties these days. We may not be large enough for you.
But the scope of clients we’ve served might be surprising.
Effective results require skill and talent. That comes in all sizes.
We’re looking at our marketing budget.
Budgets rule. But if marketing is the one budget you adjust
all the time, something’s not right. It should be as automatic
and necessary as turning on the light. We’re simply incompatible
with people who see marketing as merely supplemental.
We know what we want. We just want someone to manage it.
You’re in a great spot. Hire a marketing director.
Or use the one you already have.
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